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We have amplified the power of our unique, primary data collected from thousands of interviews each year with our proprietary machine-learning algorithms to help increase productivity and win more new business.
Focus is a sales enablement and productivity tool that equips sales and marketing executives with unique, high-value data and detailed companylevel information that helps to drive revenue by:
- Prospecting the most winnable opportunities
- Protecting against previously unknown attrition risks
- Deepening share of wallet with existing clients through targeted cross-selling initiatives
- Elevating pre-call planning effectiveness
Our sales enablement and productivity tool provides actionable insights so you can shorten your sales cycle by understanding:
- How companies view the performance of your bank’s products and services
- How to tailor your sales strategy based on likely product needs
- Which of your accounts are “at risk” and need remediation
- Your competitor vulnerabilities at the account level
- Account-level insights for a productive and meaningful conversation
See a snapshot below.
Focus APIs: Actionable Data on Call
Focus APIs allow you to make a data request from your own internal BI applications and receive a near real-time response with data directly from Greenwich Associates.
This functionality gives your developers the freedom and agility to create a one stop shop for sales and client retention data, that can be used by all your bankers, while outsourcing provisioning of that data to the Focus API.