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Summary
Greenwich Associates gathered information from small and mid-sized businesses regarding how they prefer to interact with their banks. This report covers topics such as the most important point of contact and the most often used channels as well as the preferred channels for select banking activities.
The current study took place in Q4 2016 with participation from 495 companies, representing 247 small businesses and 248 mid-sized companies.
The Greenwich Market Pulse is an ongoing research series that addresses the most important and timely issues facing small ($1mm-$10mm) and mid-sized ($10mm-$500mm) company owners/executives and their banking relationships.
Greenwich Associates access to thousands of financial decision-makers in the United States allows for constant contact with the market. These reports deliver the unbiased perspectives of these individuals in concise and actionable charts, complemented by insights and analysis from our industry experts.