Our more than 50 consultants & analysts are business experts who convert unique data and their market knowledge into actionable insights. Our clients and participants in our research benefit from their deep expertise.
When paired with tried-and-true demographic methodologies as well as other more qualitative overlays, managers and consultants can use persona segmentation to develop stronger, longer-lasting and more profitable client relationships.
Our role in financial services is a critical one: to ensure the needs of buyers are being met by their providers. Each year we interview more than 60,000 of the world's most influential buyers of financial services in more than 70 countries.
Over 75% of our employees globally share their time, knowledge and experience with our community through our G.I.V.E. (Greenwich Internal Volunteer Effort) outreach group. Our values ensure we serve our community - and clients - exceptionally well and provide a stimulating work environment.