- Goal setting
- Resource allocation
- Market trends
- Brand reputation
- Competitive landscape
Our unique data, analytics & insights help clients improve business performance.
My regional sales team used the Greenwich Associates data to identify multiple sales leads with prospects and upsell opportunities with existing clients. Invaluable insights we would not have had if we were doing analytics without Greenwich Associates.”– Head of Commercial Banking
How We Help Clients
Plan
Measure
- Measure business performance (KPIs)
- Quality performance of front-line staff
- Product cross-sell opportunities
- Strengths/weaknesses of key competitors
Act
- Identify sales opportunities
- Address 'at risk' customer relationships
- Enrich CRM
Promote
- Content marketing services
- Awards
Digitize
- Prioritize investments
- Discover capability gaps
- Compare roadmaps & capabilities against peers
- Evaluate third-party vendors
Insights
The Future of Trading: Redefining Data
December, 2019
In this Greenwich Report we will examine the impact of data on financial markets, which data is...
Financial Advisors: The Next Generation
November, 2019
Understanding the changing demographics , habits and worries of financial advisors and their...
Trading activity slowed in October for both investment-grade and high-yield corporate bonds,...
After a busy summer, U.S. Treasury trading volumes declined in October, averaging $541 billion...
Key Trends in Digital Banking Channels
November, 2019
These top digital banking trends have an important role in bank selections, client experience...
Hooked: Regtech Reliance in Capital Markets Compliance
November, 2019
Compliance is a crucial component of financial firm infrastructure, and the role of compliance...
Institutional investments in liquid alternative ETFs will more than double in the next 12...
Trading is now a highly complex and data-driven activity. U.S. equity markets comprise dozens...
Pricing in Asset Management: From Art to Science
September, 2019
Examine the causes and consequences of fee compression in the asset management industry and...
Money in Motion
July, 2019
U.S. equity commission wallets are down almost 50% since their peak in 2009. This presents...
Steampunk Settlement
June, 2019
Distributed ledger technology (DLT) has a big role to play in improving the quality of the...
New research looks into the emerging market for security tokens, identifying the most promising...
Demystifying Alternative Data
May, 2019
Alternative data has been around for at least a decade, but an increase in adoption is making...
Meeting elevated and evolving client expectations presents challenges and opportunities for...
Investing in the Digital Age
March, 2019
Institutional investors are increasingly looking to their most trusted asset managers for...
ESG Investing: The Global Phenomenon
November, 2018
Over the first half of 2018, Greenwich Associates conducted a unique global research initiative...
Who are the banks recognized by corporate treasury professionals as market leaders and best in...
Over the years trading desks at the largest banks and broker-dealers profited not just from...
What’s Next for High Frequency Traders?
September, 2019
Call them what you will – non-bank liquidity providers, principal trading firms, high frequency...
Will FX Go the Way of Treasury Futures?
September, 2019
Given recent changes, FX futures and similar instruments have the potential to grow fast enough...
Surviving the Blockchain Winter
June, 2019
With Bitcoin topping $11,000 this weekend for the first time since March 2018, the crypto...
The RFQ market for U.S. Treasuries, pioneered by Tradeweb in 1999, helped traders of the time...
Following recommendations from the SEC's Fixed Income Market Structure Committee (FIMSAC),...
On any given day in the U.S. corporate bond market, roughly 70% of the trades executed are for...
Virtually all banks today are touting a new commitment to customer service. But bank customers—...
For the second consecutive year, the volume of structured products distributed to retail and...
Asia: A Growth Area in the Global World of Fixed Income
November, 2019
In a global market in which it’s increasingly tough for banks to make money in fixed income,...
Who are the banks recognized by corporate treasury professionals as market leaders and best in...
Investment Performance No Longer Enough to Capture Retail Assets
September, 2019
The ability to deliver that extra something sets the 2019 Greenwich Quality Leaders in Asian...
European Trade Finance: The Dawn of Digitization
September, 2019
Companies and banks in the Nordics and the Netherlands could be leading the way toward a new...
Institutional investors are increasingly looking to partner with dealers who have sophisticated...
A Rocky Year for Credit in Canada
August, 2019
The Greenwich Associates Canadian data noted a rise of over 40% in volume in secondary credit...
Data Spotlight
Featured
Powerful New Tools for Commercial Banks
Our new analytics platforms include data from thousands of companies in the U.S. about the banks they use, the banking products they purchase, the products they are most likely to use next, and much more.
At the strategic level, Greenwich Explorer delivers actionable information on market size by product, share of individual banks, and the amount of revenues available by acquiring ‘at risk’ business of competitors as well as cross selling to the true market potential. Learn More
Greenwich Focus provides granular, company specific data that identifies companies dissatisfied with current banks and specific share of wallet opportunities by product among both a bank’s client list and among clients of competitors—as well as companies’ wallet share distribution among competing banks. Learn More
Key Trends in Digital Banking Channels
In this Greenwich Report, we outline the key digital banking channel trends of 2019. In the coming year, these trends will have an important role in bank selection, client experience and leadership positioning. Success in these areas will shape the direction of the competitive landscape.
Download this report to learn more about these key trends:
- Increasingly tailored user personas
- Moving from monolith to microservices architecture
- Evolving devloper portals and API toolkits
- Phasing out physical tokens
Peak Performance: What the Buy Side Expects from their Algos
In this report, we perform a deep dive analysis into what buy-side traders look for in execution quality across high touch and low touch including the types of metrics and analytics that traders are looking at on an algo by algo basis.
Download this report to learn about:
- Algo KPIs – the most important metrics for each type of algo
- How the buyside allocates flow across different execution channelsy
- How to partner with your broker on algo customization
Sales Productivity and the Land of Opportunity - No More Excuses
Optimizing Data and Analytics
Commercial banks fighting for market share in a consolidating industry have a powerful new weapon. Data analytics allows banks to identify and precisely target sales efforts at their best opportunities in ways that were impossible just a few years ago.
In this new report, we break down the steps needed to turn data analytics into a competitive advantage and the three things commercial bank management teams need to get right in order to succeed.