As emerging market countries evolve from resource-based, highly concentrated economies to more diversified and dynamic economies... 
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The Persona Playbook

Greenwich Report
April 2017 By: Christopher Dunn
We segmented institutional investors into six categories to provide asset managers and consultants with a more actionable segmentation approach...
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Institutional assets are flowing into exchange-traded funds as U.S. institutions integrate ETFs into essential functions ranging from risk management and liquidity enhancement to... 
Greenwich Associates interviewed 52 platform decision-makers and 151 financial advisors across channels including broker-dealers, private banks, insurance companies, and registered investment advisors (RIAs) to better understand how the intermediary...
Over the past decade, growing numbers of both institutional and individual investors have started considering the social impact of their investments.
There is no doubt that institutional investors are shifting investment assets into lower-cost passive strategies. But, reports of the death of active management are not just premature, they are altogether incorrect. Greenwich Associates is...
Institutions are pushing asset managers beyond a focus on relative investment performance and towards providing outcomes that address their holistic portfolio needs.

Embracing Institutional Investors' New DNA

Greenwich Report
November 2016 By: Sara H. Sikes
Greenwich Associates has unique insights to help consultants and managers quantify the value of specialization through client segmentation. Our findings are based on data regarding investment consulting firms and are also applicable to investment...
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